Donald Trump’s media empire is expanding its presence in financial markets, aiming to offer investors exchange-traded funds (ETFs) focused on cryptocurrencies.

Partnership With Crypto.com

Trump Media & Technology Group (TMTG), which owns the Truth Social platform, has signed a preliminary agreement to partner with Crypto.com.

As part of this collaboration, the companies plan to launch ETFs, allowing investors to gain exposure to cryptocurrencies such as Bitcoin (BTC), Cronos (CRO), as well as investments in various industries, including energy.

TMTG CEO Devin Nunes stated that the company aims to create innovative investment funds focused on fast-growing firms, technological advancements, and strengthening the U.S. economy.

What Does Crypto.com Offer?

Crypto.com is a leading digital asset trading platform. In addition to its exchange services, it also offers debit cards, allowing users to spend cryptocurrency and earn rewards.

According to the company, once launched, the new ETFs will be available in the Crypto.com app.

Why Are ETFs Important for Crypto Investors?

ETFs are exchange-traded investment funds that allow investors to gain exposure to specific assets without directly owning them.

In 2024, the SEC approved Bitcoin ETFs, leading to a surge in interest in crypto funds. Currently, there are 11 Bitcoin ETFs on the market, managing over $100 billion in assets.

The popularity of Bitcoin funds has pushed major asset managers to launch new ETFs focused on Ethereum (ETH), Litecoin (LTC), Dogecoin (DOGE), Cardano (ADA), and Solana (SOL).

Trump’s Support for the Crypto Industry

Before winning the election in November, Donald Trump promised to support the crypto industry and reduce regulation, attracting major donations from crypto industry leaders.

Now, Trump continues to fulfill his campaign promises, including the creation of a strategic Bitcoin reserve.

This week, it was also revealed that Trump Media backed the launch of a new DeFi project — World Liberty Financial, which introduced its own stablecoin.

Conclusion

TMTG’s partnership with Crypto.com confirms the growing interest of institutional investors in crypto funds. If ETFs based on Bitcoin and altcoins continue to attract capital, the crypto market could receive a new boost for growth.